Virtual influencers can appear cartoonishly fake or strikingly true to life, but always engaging to their audience. For advertisers, it’s proven a tantalizing combination. And amid a pandemic, virtual influencers have been increasingly hard to cast aside as a fad.
source https://www.cbc.ca/news/technology/virtual-influencers-thrive-amid-pandemic-1.5845775?cmp=rss
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